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Sales and Persuasion Skills for Startups

First Section

Your free taster (11:53)
Promotional video - why this course? (3:41)

Introduction

INTRODUCTION (4:21)

Features & Benefits - not what you thought

Features and benefits (7:07)
NOTES - features and benefits

Anatomy of a sales call

Anatomy of a sales call (5:12)
NOTES - Anatomy of a sales call

Questioning techniques

Powerful questioning techniques (6:41)
NOTES - Questioning techniques

Handling objections

OBJECTIONS part 1 (7:02)
NOTES- Objections part 1
Objections part 2 (9:20)
NOTES - Objections part 2
NOTES - Objections part 3
Objections - part 3 (5:10)
Fireside Chat - The Lost Sale (5:50)

The psychology of buying

The psychology of... (6:33)
NOTES - The psychology of buying

Needs versus Wants

NEEDS AND WANTS (5:54)
NOTES - Needs vs wants

Closing techniques

Closing Techniques (11:52)
NOTES - Closing techniques

Fireside chats

Fireside Chat - selling off the page (4:04)
Fireside chat - AIDA (6:46)
NOTES - AIDA
Fireside chat - real life example (2:47)

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Features and benefits

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